Rather than make the typical lateral developer move to learning a new language, runtime, or IDE, I’m instead trying to bring in more business. What I want to talk about today are my challenges in doing so regarding qualifying leads.
Introduction
Early in the year, I knew I was done with freelance, and working with other consulting firms. Freelance doesn’t make enough money, and working with other firms prevents you both from doing what you want to do, as well as making more money. I could either build my own firm, which required a ton of branding & marketing work, or just join an existing one. There are pro’s and con’s to each and after weighing the options for about a year, I just joined Web App Solution as a partner for a year to see how it went.