The current Burger King ad campaign, is really weird and uncomfortable at times; but then suddenly you realize the silent, big plastic headed king is your friend.
It’s vaguely familiar to an interview I heard 2nd hand on the radio about Trick Daddy going to an elementary school. “What if kids are scared of you?”
Trick Daddy replied, “Trick Daddy is your friend. Trick Daddy likes kids.” ooohhhhh kaaaayyy….
Anyway, all this talk of IM got me thinking; if the King was offering you a sandwhich over AIM, how would it work? Like, currently, the TV commercials start where you see some older dude (like 32,
haha, 32 is old, haha! a young chap in the prime of his adult life) who’s just waking up in pajamas, and opens his blinds to look out his bedroom window. He is in shock to see a smiling plastic head King just staring at him. There is this 1 second uncomformatble momement where they both just stare at a eachother. Then, the King reaches behind his back, and whips out an awesome looking egg, cheese, and bacon sandwhich, and hands it to the man through the window. The man eats it, and looks happy, and smiles… obviously, the King is already smiling. He gets hit by a newspaper from the paper boy at the end.
In another commercial, the one where he’s in the same bed with the single guy, the single guy maniacally laughs at the end, burger in hand, while the king rolls on the floor getting licked in the “face” by the man’s dog.
You get this feeling… it’s like uncomfortable, but at the same time some sort of morbid fascination that you feel compelled to go sit with the King, and have him offer you a sandwhich… and you eat it while he watches, and you get happy. It’s like that Blackhole Sun music video done by Soundgarden where the people’s faces get exaggerated… it’s that kind of feeling.
I’m not the only one either, just type in “Waking up with the King” in Google, and 2 of the first 10 results have blog entries on the same thing.
Anyway, check it, my conversation with the King over AIM after waking up:
— You have a new message from "BKing". Do you wish to accept?
JesterXL: hey… who are you? No, I don’t know how to code a Flash preloader…
JesterXL: uh… what the hell?
BKing: :: hands you a breakfast sandwhich ::
JesterXL: oooookaaayyy… thanks man!
JesterXL: :: eats ‘breakfast sandwhich’ ::
JesterXL: *munch* *munch* *chew*
JesterXL: Emm… yum! :: smiles :: hey dude, this is damn good!
JesterXL: *munch* *chew* *chew*
JesterXL: thanks man!
— 5 minutes later in a random MUD
DM666: BKing, the orc snarls angrily and
launches its heavy spear at you.
JesterXL: wow… your brave BKing!
BKing: :: rolls a 20 on a 1d20 ::
DM666: WHOA! You score a critcal hit; the orc, injured and frightened by your bravado, heads for the hills.
JesterXL: good job, BKing, you showed that orc what’s up, bayyy-baaaah-baayyy-baaah!!!